Why am I seeing this ad?

An explanation about how Bing delivers targeted ads.

There are several reasons that Bing will show you a particular ad. When you see an ad on Bing, it may be based on one or more of the following:

Your searches:

  • The ad is related to your current search
  • The topic is similar to something you recently searched
  • It's relevant to sites you’ve visited

Your information:

  • The birthdate you shared in your Microsoft account
  • The gender you selected in your Microsoft account
  • Information you shared with an advertiser, such as signing up for a promotional email
  • Information in your LinkedIn profile

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